Find out which needs your audience finds most compelling, and tap into them – Joe Carter and John Coleman

Heuristics is a fancy name for “rules of thumb” or principles. Joe Carter and John Coleman share several heuristics in their book How To Argue Like Jesus: Learning Persuasion From History’s Greatest Communicator that “illuminate more fully the character of Christ’s communication and can have an enormous impact on the ways in which you communicate with others”…

Crucial Confrontations: Ever had one of those?

I’ve been perusing through a book that I read several years ago called “Crucial Confrontations: Tools for resolving broken promises, violated expectations, and bad behavior” and I wanted to write a couple words about some statements made in this book, as well as some personal thoughts on the issue. By “crucial confrontations” the author means…