Jesus started with His audience’s needs and so should you.

Heuristics is a fancy name for “rules of thumb.” Joe Carter and John Coleman share several heuristics in their book How To Argue Like Jesus: Learning Persuasion From History’s Greatest Communicator that “illuminate more fully the character of Christ’s communication and can have an enormous impact on the ways in which you communication with others” (124). One…

Practice Self-Critique in Preaching

Preach. Put simply, “you learn to preach any preaching” (111) so preach. Study Preaching. A preacher should become a student of preaching, which means read books on preaching, perhaps take a class on preaching and listen to good preachers and ask the question, “what makes them good”? Focus on the message. H. B. says, “it…

6 Principles of Sticky Ideas

Recently I finished Chip Heath and Dan Heath’s book Made to Stick: Why Some Ideas Survive and Others Die and they give six principles for making ideas stick. To preface, the Heath brothers do say, “there is no ‘formula’ for a stickY idea — we don’t want to overstate the case. But sticky ideas do draw from…

The Curse of Knowledge

Chip Heath and Dan Heath in their book Made to Stick: Why Some Ideas Survive and Others Die discuss a principle called the Curse of Knowledge. The Curse of Knowledge is the difficulty of remembering what it was like not to know something. The importance of this principle is massive as we think about reaching people for…

Jesus is the true and better Esther

I love how Keller shows us throughout the Bible how everything points to Jesus. Let your heart be encouraged! Jesus is the true and better Adam, who passes the test in the garden and whose obedience is imputed to us (1 Cor 15). Jesus is the true and better Abel, who, though innocently slain, has blood that cares…

Jesus is the true and better Job

I love how Keller shows us throughout the Bible how everything points to Jesus. Let your heart be encouraged! Jesus is the true and better Adam, who passes the test in the garden and whose obedience is imputed to us (1 Cor 15). Jesus is the true and better Abel, who, though innocently slain, has blood that…